Travel Pioneer Arthur Frommer Dies at 95, Leaving a Lasting Legacy in Budget Travel
By Beth Harpaz, Associated Press
NEW YORK (AP) — Arthur Frommer, the iconic travel author whose groundbreaking "Europe on 5 Dollars a Day" guidebook revolutionized leisure travel in the mid-20th century, has passed away at the age of 95 due to complications from pneumonia. His daughter, Pauline Frommer, confirmed the news on Monday, stating, “My father opened up the world to so many people,” highlighting his belief that travel should be accessible to everyone, regardless of budget.
Frommer’s journey began during his time in the U.S. Army in Europe in the 1950s, where he penned a hit guidebook for soldiers. This success led to the 1957 launch of "Europe on 5 Dollars a Day," which became an instant sensation, enabling average Americans to explore Europe affordably. His philosophy embraced budget accommodations and local dining, emphasizing that such choices offered richer, more authentic travel experiences.
As jet travel became more commonplace, Frommer’s guides became ubiquitous, often spotted in the hands of American tourists at major European attractions. His impact on travel literature was groundbreaking; he advocated for exploring regions without the need for high-end amenities.
After a series of acquisitions, Frommer regained control of his brand and, alongside Pauline, re-launched a new series of guidebooks in 2013. Known for his candid opinions, he remained vocal about modern travel concerns, criticizing mega-cruise ships and manipulated online reviews.
Born in Lynchburg, Virginia, during the Great Depression, Frommer overcame economic challenges to become a leading voice in the travel industry. He is survived by his daughter, second wife Roberta Brodfeld, and four grandchildren, leaving behind a rich legacy that continues to inspire travelers worldwide.
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