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Former NBA player and basketball star Michael Jordan has announced the launch of his very own coffee company. The company, named “Michael Jordan’s CAFÉ”, will offer a variety of premium coffee blends, each inspired by the basketball legend’s personal tastes and preferences.

Jordan, known for his competitive spirit and drive for excellence on the basketball court, has brought that same passion to his new business venture. The coffee company is a reflection of Jordan’s commitment to quality and his desire to create a product that reflects his own values and tastes.

In a statement, Jordan expressed his excitement about the launch of the company, stating that he is thrilled to be able to share his love of coffee with the world. He also emphasized the importance of providing a high-quality product that customers can trust and enjoy.

Jordan’s foray into the coffee business is not entirely surprising, as the basketball star has long been known for his love of the beverage. He has previously been involved in other successful business ventures, including his ownership of the Charlotte Hornets NBA team and his partnership with Nike for the iconic Air Jordan brand.

With the launch of his coffee company, Jordan is once again demonstrating his entrepreneurial spirit and his ability to excel in multiple industries. Fans and coffee lovers alike can look forward to trying out the delicious blends that Michael Jordan’s CAFÉ has to offer, and experiencing the same level of excellence that Jordan brought to the basketball court.

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Photo credit www.miamiherald.com

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